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Run an audit, read the report, record a monitoring baseline and publish reviewed improvements. A practical guide from your first page to comparing AI answers over time.

Your first audit and the next steps in RiseChat.

Start with one public page. Follow the steps below to see what to do, what you get and where to continue.

  1. Enter the page you want to audit

    Open the free audit and enter a public website address. Start with a product or service page that a customer reads before buying.

    What you have afterwards: A report identifying content and structure issues on the accessible page.

    Run a free audit
  2. Choose one improvement from the report

    Read the main recommendation, detailed findings and detected issues. Compare them with your page. The 0–100 score describes the RiseChat audit assessment, not your position in AI answers.

    What you have afterwards: A specific page and a missing piece of information to address.

    Explore an interactive report
  3. Add a project and monitor customer questions

    After signing in, add your domain to a project and choose prompts based on buyer questions. Select models available in your plan. Record a baseline before publishing, then compare the same questions in subsequent checks every 48 hours.

    What you have afterwards: A history of answers, mentions and cited sources to compare over time.

    Sign in and set up monitoring
  4. Review the materials and publish the change

    On a paid plan, prepare proposed content or structured data. Verify names, prices, integrations and limitations. Add approved materials in your CMS or hand them to the person maintaining your site.

    What you have afterwards: An updated page with content and data that match your offering.

    Read the publishing guide

The one-time free audit works without an account. A Free account includes 1 project and 1 monitored prompt. Regular page audits and content generation require an appropriate paid plan.

Quick map

Four layers of AI visibility.

1

Content

Does the site contain short answers, definitions, FAQ, HowTo and feature descriptions understandable by AI models?

2

Structure

Is the most important information described by Schema JSON-LD and does the model see clear relationships between brand, category and offering?

3

Context

Are your product facts current and consistent across pages? Optional context files should reflect the same information.

4

Monitoring

Do you know how ChatGPT, Gemini, Perplexity and other systems describe your brand and competition?

Built for one-person businesses

A focused AI visibility workflow for the person doing it all.

RiseChat gives a solo founder, solo ecommerce owner, or solo SaaS owner one place to scan priority pages, prepare improvements, and monitor AI answers - without first assembling a specialist team.

1

Solo founder

Start with the pages closest to revenue, then turn the audit into a clear brief for the next change.

2

Solo ecommerce owner

Keep product facts, FAQs, structured data, and shopping context aligned as the store changes.

3

Solo SaaS owner

Clarify the product category, audience, integrations, and limits before AI answers have to guess.

If you are a one man army, the useful loop is simple: choose one important page, make one supported improvement, then re-scan and monitor the buyer questions that matter.

  • Scan the homepage, a key offer page, pricing, and comparison pages.
  • Fix one high-value gap: a definition, direct answer, FAQ, or trust signal.
  • Keep visible copy, Schema JSON-LD, and llms.txt context aligned.
  • Track a small set of real buyer questions and use the result to prioritize the next change.
Definitions

Concepts to understand before a GEO/AEO audit.

AI visibility

Brand visibility in AI answers

The work that makes a brand easier to understand, cite, and recommend in AI Overviews, AI search engines, ChatGPT, Perplexity, Gemini, Grok, and other model answers. It covers content audit, Schema, page optimization, and citation monitoring.

Example

A brand recommended by ChatGPT when asked for the best HEPA air purifier up to 45 m².

GEO

Generative Engine Optimization

Content optimization for generative AI systems. GEO's goal is to make the model understand the brand, category, features, advantages, and context well enough to cite or recommend it.

Example

A SaaS page describes use cases, alternatives, limitations, FAQ, and product data so that AI can compare it with competitors.

AEO

Answer Engine Optimization

Creating content in the form of direct answers to specific user questions. AEO helps answer engines retrieve a short, precise fragment instead of interpreting long marketing text.

Example

An FAQ section answers in one paragraph: how does GEO differ from SEO?

SEO

Search Engine Optimization

Improving discovery through search, including technical accessibility, helpful content and relevant links. Google’s AI search features build on these fundamentals.

Example

An article ranks in web search for a keyword and leads the user to the page through a search result click.

Schema JSON-LD

Structured data for visible facts

A data fragment in JSON-LD format that describes a page, product, organization, FAQ, HowTo steps, or application. It helps machines read the meaning of content without guessing from the layout alone.

Example

A product page uses Product schema, and a FAQ page uses FAQPage schema.

llms.txt

Optional context file

An optional text-based index or summary for tools that support it. It is not a requirement for Google AI search and does not guarantee citations.

Example

The file contains product description, links to documentation, pricing, FAQ, and main use cases.

Direct answer

A concise answer to one question

A compact content block answering a single question without a long introduction. It's easier to summarize, retrieve, and use in an AI response.

Example

RiseChat.ai is a GEO/AEO platform that audits content, generates Schema, and creates llms.txt.

AI brand perception

How models describe a brand

The set of associations, categories, advantages, and limitations that a model assigns to a brand in its responses. Monitoring detects whether AI understands the brand as the company intends.

Example

The model describes the product as an SEO tool, even though the company communicates a GEO/AEO platform.

Comparison

SEO, GEO and AEO work together, but measure different decision moments.

Goal

SEO
Rank in web search results.
GEO
Appear in AI answers.
AEO
Provide a short answer to a user question.

Format

SEO
Articles, landing pages, and keyword-focused pages.
GEO
Structures, sources, definitions, brand context.
AEO
FAQ, HowTo, definitions, and direct answers.

Discovery

SEO
User clicks a web search result.
GEO
AI cites or recommends the brand.
AEO
The engine pulls out a ready fragment.

Risk

SEO
Traffic loss from zero-click results.
GEO
Unclear or unsupported product claims.
AEO
Generic content is not citation-ready.
Features

What RiseChat.ai does after providing a domain.

Feature 1

AI content audit

First work layer: checking if content is understandable, complete, and usable by AI models.

  • Detecting missing FAQ, HowTo, definitions and direct answers.
  • Identifying pages that describe features too generally or without clear context.
  • Prioritizing places where small content changes can increase citability.

Feature 2

Schema JSON-LD

The structural layer that converts visible content into machine-readable meaning.

  • Generating data for Organization, SoftwareApplication, FAQPage and HowTo.
  • Matching Schema to actual site content, not detached declarations.
  • Ready-to-use fragments to add in the head section or application mechanism.

Feature 3

llms.txt and llms-full.txt

Optional summaries for tools that support this format.

  • Summary of offering, categories, features, FAQ, and source resources.
  • Short llms.txt variant and fuller llms-full.txt for deeper context.
  • Structure that can be updated along with product and content changes.

Feature 4

Brand perception monitoring

Ongoing control of how AI models describe the company, product, and market category.

  • Checking if the brand appears in responses to key queries.
  • Detecting incorrect descriptions, missing advantages, and misleading categories.
  • Comparing brand visibility with competitors in AI queries.

Feature 5

Optimization suggestions

Content recommendations that turn generic marketing into concrete, citable answers.

  • Proposals for new sections, headings, and answer blocks.
  • Language changes from general declarations to operational feature descriptions.
  • Guidance on where to add sources, examples, comparisons, and limitations.
Work process

From site crawl to AI answer monitoring.

  1. 1

    Site crawling

    RiseChat.ai reads public content, subpage structure, and places that AI models can use as a source.

  2. 2

    Content analysis

    The platform detects GEO/AEO gaps: FAQ, HowTo, definitions, direct answers, and hard-to-extract fragments.

  3. 3

    Generating improvements

    You receive concrete suggestions for sections, headings, and short answers that are easier for AI to cite.

  4. 4

    Review and publish

    Verify the draft and any Schema against visible product facts, then publish using your CMS. Add llms.txt only if useful in your workflow.

  5. 5

    Monitoring

    We check how AI describes your brand and flag fixes when model responses change.

Stack

From a page audit to a change you can publish.

RiseChat prepares findings and drafts from your public pages. Your team verifies product facts and publishes approved changes. Monitoring then helps you observe what changes in sampled AI answers.

  1. Schema JSON-LD
    01Stack

    Schema JSON-LD

    Generate structured data that describes visible page content. Review the facts and publish the approved snippet through your website workflow.

  2. We rewrite content for citability
    02Stack

    We rewrite content for citability

    Prepare clearer product descriptions, FAQs and comparisons around the questions buyers need answered.

  3. We give models context about your company
    03Stack

    We give models context about your company

    Prepare optional llms.txt summaries for tools that support them. These files do not guarantee discovery or citation.

  4. We break your content into AI-friendly blocks
    04Stack

    We break your content into AI-friendly blocks

    We change what you already publish into FAQ, HowTo, ItemList and other readable sections, then build optimizations on top of the content that already lives on your site.

  5. We monitor what AI says about your brand
    05Stack

    We monitor what AI says about your brand

    Check selected prompts every 48 hours on the models in your plan. Compare repeated answers and cited sources while keeping your prompt set consistent.

Implementation

How to publish the prepared materials.

Work in your existing CMS or website code. RiseChat prepares the materials; you verify them and choose when to publish.

  1. 1Open the audited page in your CMS. Save the current version and make sure you have a monitoring baseline.
  2. 2Compare proposed content with your offering. Verify specifications, prices, integrations and conditions. Add approved paragraphs and headings to the relevant parts of the page.
  3. 3For Schema JSON-LD, use your CMS structured-data integration or hand the snippet to a developer. Check existing markup to avoid publishing conflicting information about the same product.
  4. 4Publish and check the public page URL. Confirm that visitors can see the new information and that structured data describes the same content.
  5. 5Run another audit and compare the same prompts in subsequent checks. Record the publication date; a change in an AI answer alone does not establish the effect of that one edit.
Questions

Short answers for teams starting GEO/AEO.

What do I need to get started?

A public website, a clear offer and someone who can verify and publish changes. Start with the free one-off website audit; ongoing page audits and content generation require a paid plan.

Does AI Visibility replace SEO?

No. It extends SEO with AI-answer visibility. Indexation and technical SEO are still the foundation.

Where should I start with optimization?

Record your baseline, audit one page close to a purchase decision, and fix its most important unanswered question. Review the facts, publish and compare repeated measurements.

Next step

Choose a plan for ongoing audits and monitoring.

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